I went into the drugstore the other day searching for a concealer to ship to my friend who lives in the Bahamas because she can’t find some U.S. brands there. Well, Karma gave me sweet angel kisses because I walked into Rite Aid and smack dab into this display for these L’Oreal Collection Exclusive Red lipsticks.
I didn’t even know this was a thing. I froze in place. I got so excited that I caught my breath and my mind went totally blank and my heart started racing. Then, my first thought was “wah wah wah wah weee.” I’m not kidding you guys. My brain’s first thought was wah wah wah wah weee, like a cartoon character.
If you think these lipsticks lined themselves up, you are wrong. Yep, I lined ’em up and did an iphone photo shoot right in the store. Yes, people stared. I don’t even care, how beautiful is this line up?? Worth it. Because You’re Worth It. Okay, yep, I’m gonna scale it back a little.
The info on these is scarce, I couldn’t even find anything on L’Oreal’s own website even. So, I’m thinking they might be limited edition, but the nude lipsticks from this same Collection Exclusive line became permanent, so maybe the red shades will too.
It’s the same concept, a red shade to flatter each L’Oreal ambassadors skin tones and a universal shade called “Because You’re Worth It.” I am totally in love with this idea, because there are so many different undertones in makeup, it can be tricky to purchase so it’s great seeing it on someone who looks similar to you.
That being said, I was surprised once again that the Julianne was the least flattering on me. We have such similar tones but I just found her red shade too be too bright.
One other thing that was interesting was that some of the shades were very pigmented and others were almost sheer. I’ll get into that more below.
My only other “hmm” on these is that they are being marketed as Mother’s Day 2015 gifts. I just don’t think “mom = red lipstick” but maybe I’m the only one. I think these could have been better marketed as a Valentine’s Day Limited Edition product. Just my two cents that not a single person asked for.
There was also a coordinating, but not perfectly matching, nail polish shade for each woman. I didn’t purchase these, but did grab photos.
Side note, anyone want to give me around a zillion dollars? J/K J/K J/K. But seriously, these are really beautiful nail shades.
If they are all sold out near you, I did find a Sinful Colors ($1.99) nail polish “Ruby, Ruby” that was almost an exact shade dupe for the “Because You’re Worth It Red” nail shade.
- retail for $8.99
- comes in 9 red shades: Jennifer, Julianne, Doutzen, Zoe, Eva, Blake, Frieda, Liya, and Because You Are Worth It.
- I purchased 6 shades, but did not get Eva, Frieda, or Zoe. Eva looked like a Brown Red, Frieda a Purplish Red, and Zoe a Deep Burgundy Red.
I do love the L’Oreal Color Riche lipsticks but they do have a distinct taste and scent. It doesn’t bother me, but if you can’t stand makeup with scents, this might not be the line for you.
These have a very smooth and moisturizing texture. Not sure if they are supposed to be a matte finish or not, but they read as more of a matte/satin finish on me, which I loved.
I wore one yesterday for about 7 hours and only had the tiniest amount of wear off around the inside corners of my lips.
I also forgot to eat that whole time, so I’m sure I would have done touch ups if I’d eaten.
Okay, so here’s where things got interesting. Some of the lipsticks had a ton of pigment and others were sheer, almost like a “Jelly” finish. I didn’t see that one coming. CURVE BALL. So for a lot of the I had to swipe several times to get them to really show up.
High Pigment: J Lo, Blake, Because You’re Worth It
Sheer Pigment: Julianne, Doutzen, Liya
I ended up loving the high pigment shades the most. The sheer pigment just didn’t do that much for me.
I did love the subtle changes in undertones each lipstick had. This might not seem like a huge deal, but really makes a difference when you are doing your makeup and need a red that matches the warmer or cooler tones in the other makeup you’ve put on. And for under $10 each, this is a good way to make sure that you always have a red that matches.
J Lo: red with blue undertones (bonus: blue undertones make your teeth look whiter)
Julianne: bright red, almost neon, with coral tones, sheer
Doutzen: orange red, sheer
Blake: deep blue red, the most matte finish
Liya: sheer blue red, hint of berry
Because You’re Worth It: true classic neutral red
Definitely pick some up if you see these in store, hopefully they’ll become part of the permanent collection, like the nude line. My favorite shades are: Jennifer (again! JLo nude is my fav nude lipstick), Blake, and Because Your Worth It.
Shop | Ulta
Let me know if you pick and up and see these anywhere and what your thoughts are! I’m going to put together a comparison post on my favorite red shades, I’ll try and find some dupes for these L’Oreal lipsticks if they do end up being limited edition.
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